Press Release: Young entrepreneur aims to give $100,000 to fight breast cancer
ThatRandomWebsite is run by 25-year-old Briton David Atkinson from his apartment in Montreal, and works by redirecting traffic towards external webpages. Every time the website is opened a different page is shown - randomly chosen from a database of possible websites. This database is the backbone of the website, potentially holding one million such sites - and each of the "slots" that make it up is being sold for just US$1. So, purchasing slots in this database will mean that a proportion of ThatRandomWebsite's traffic will be redirected to a buyer's website. Up-to-date statistics are available on the site, showing how many hits each slot should currently expect per day, and how many slots are still left.
Not only is this a business solution in the form of cheap traffic, but it is an entertaining coffee break for any internet user. Like a window onto the World Wide Web, by showing a different internet site every time the site is opened or refreshed the user gets a quick sample of what the internet has to offer.
"Breast cancer is the leading cancer among white and African American women", and "every three minutes a woman in the United States is diagnosed with [it]" (source: breastcancer.org). "The lifetime risk for breast cancer in women is one in nine" (source: info.cancerresearchuk.org). Breast cancer is a more important issue now than ever before: the number of cases has risen since the 1970s, especially among younger women.
Of course, the entrepreneur also stands to make something from the website - what does he plan to spend the money on? "Well of course there is the student debt, but it would also allow me to take a full time French course. My girlfriend is French Canadian, and it would be really nice to be able to speak to her family!"
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